With a knack for writing and communication, Tisha Vickery set out to use her love of the written word to help others share their messages. She appreciates that for some, writing doesn’t come easily, and that it can be hard to find the time and energy to focus on written tasks. Inspired by mums around her starting their own businesses, she launched Worded Well, offering top-quality, personable writing, editing and proofreading services. By taking on the written work for her clients, she frees them up to focus on the parts of their lives and businesses that they enjoy. Here Tisha talks to The Natural Parent Magazine about the passion behind her business, how she balances work and family life, and her hopes and dreams for the future.
The passion: What inspired you to set up your business?
Everyone has a story to tell or a message to share but finding the right words doesn’t come easily. For many of us writing takes a lot of time and energy – every parent knows these are precious! Writing projects are often left at the “that’s good enough” stage to make time for other things. But “good enough” doesn’t get the job done – articles are rejected, marketing materials miss the mark and CVs don’t get a second look.
I’ve always had a knack for writing and love sharing stories and information in one form or another. I realised I could use my love of the written word to help others share their messages. A personal reason for starting my business is to show my kids you can follow your passion and work with your values.
The launch: How did you start out in the beginning?
I started Worded Well when my second child turned one and started daycare. I didn’t want to return to a 9-5 job that I wasn’t passionate about, and I had seen so many mums around me starting up small businesses – I was inspired by these women, and I wanted to help them.
Family and friends really helped me get my business off the ground. A lot of my jobs came through word of mouth, and I found myself tidying up CVs, proofreading magazine articles and assignments, and writing small business blogs. At the same time, I began studying towards a diploma in proofreading and book editing.
The innovation: What was the biggest breakthrough for you with your business?
It seems so obvious to me now, but my biggest breakthrough was seeing how many people wanted help when writing CVs, cover letters and LinkedIn profiles. It was incredibly humbling and rewarding to have clients tell me they loved the way I’d presented them as a person, not just a list of credentials. The lightning bolt hit when a client told me she had been headhunted for her dream job because I had written her LinkedIn profile. Until then I hadn’t realised how important the Job Seeker side of my business would be.
Yin and Yang: How do you balance work and family?
Working from home and being able to adjust my workload is amazing, especially while I’m still learning to find balance. I’ve found clients are incredibly understanding if I’m upfront about having two young children who may need extra care at times. At the end of the day, we can all relate to having a home life as well as a work life, so why not be open and talk about it?