Chaos-Proof Mum Bags, Built for Real Life
Chloe Jamie wanted to build something meaningful for her family while embracing the joys and challenges of motherhood. What began as a few designs…
Fashion
Why Every Busy Mum Needs These Winter Knitwear Staples
Getting everyone ready on a winter morning doesn’t leave much time to think about what you’re wearing. Between making breakfast, zipping up jackets and…
Handmade for Little Feet
Jan Cowell is the founder and shoemaker behind Buddyx Designs, a small, heartfelt business crafting handmade leather shoes for little feet. With a love…
Vibrant, Feel-Good Fashion for Pregnancy, Breastfeeding & Beyond
After three pregnancies and countless frustrations with plain basics that didn’t reflect her taste, Jessica Hegerty identified a gap in the market for stylish,…
Barefoot Shoes: Healthy, Happy Feet For The Whole Family
If you’re experiencing foot pain, bunions, tight hips, or back discomfort, your shoes might be the culprit. Or perhaps your feet have changed through…
Empowering Words & Healing Workshops
In a world that often rushes past emotion and connection, Sandra Driesen chose a different path – one rooted in kindness, creativity and conscious…
Botanically Handcrafted, Unique & Sustainable Pieces: Perfect for Every Occasion
Created by Carly Catalano, Rivarossa Botanicals was born from a lifelong passion for crafting and experimenting with different art forms. Her focus on botanical…
Stylish Activewear to Empower Women with Comfort & Confidence
Hera Fitness was created with New Zealand women in mind, with a mission to providing high quality, comfortable, affordable clothing for all shapes and…
Bungendore’s Boutique Children’s Clothing & Gift Destination
B’town Kids is a bespoke store in the heart of Bungendore which offers a thoughtfully curated range of products for children, including babywear, children’s…
Where Motherhood Meets Style: Redefining Breastfeeding Fashion
After more than a decade of supporting families as a trusted nanny and babysitter, Jasmine Holt, founder of Latch • Luxe, stepped into motherhood herself –…
From Swaddle Struggles to Sleeved Solutions
Jujo Baby was born from Julia Stafford’s struggle to swaddle her first child, who didn’t like her arms wrapped tightly. When swaddled, she would…
Active Elite: Empowering Women to be The Happiest Version of Themselves
It was Amanda Wilson’s personal struggle with body dysmorphia that inspired her to empower others on their journey to self-discovery and body positivity. Active…
Empowering Mothers: Maternity Wear & Natural Self-Care with Purpose
What started as an opportunity to revive a dormant business quickly evolved into something deeply personal for Lisa MacKay. As a mother of five,…
Crafting Unique Fashion for Every Stage of Childhood
At The Fae Poet, they are passionate about providing adorable and high-quality clothing for your little ones, understanding that dressing your baby is an…
Stylish & Functional Clothing Designed for Modern Mothers
Mama Glam was born out of a desire to revolutionise nursing wear and offer mothers stylish choices that enhance their breastfeeding experience. With years…
Modest, Timeless & Effortless Womenswear for the Various Stages of a Woman’s Life
Designed with love and passion and ethically made locally in thoughtful, limited quantities, at Mina Finery they produce timeless and effortless womenswear designed for…
Fishing & Outdoor Baby Apparel for Your Little Ripper
Struggling to find something appropriate to dress her three-month-old son in when out on the boat fishing, Jess Griffith wanted something long sleeved to…
Feel Empowered & Stylish While Breastfeeding Anywhere, Anytime
As the proud owner of The Mylk Society, Rikki is passionate about helping new mums navigate breastfeeding life, while celebrating their new body and…
Practical, Durable, Stylish, Versatile: For Little Ones on Big Adventures
It was after becoming parents that Tameka Copley and her husband discovered a gap in the market when it came to infant clothing. They…
More Fun, Less Fuss: Sun Safe, Sensory Friendly Swimwear
Len Swim is a small, family-run boutique children’s swimwear label created on the beautiful beaches of the Mornington Peninsula. With 3 young children, they…