The Drive: What challenges have you overcome?
The biggest challenge has been internal: overcoming my own self-doubt. I’ve always had confidence in leading others, making decisions and meeting deadlines, but I hadn’t done the deep work of building self-belief. Starting Mama’s Hub pushed me to confront my mental health, my limitations, and ultimately, my potential.
I enrolled in a 12-month business course to build practical skills, but three months in, my sister-in-law passed away suddenly from skin cancer. It was devastating. I continued with the course, but I wasn’t fully present. It wasn’t until recently, after beginning private mindset coaching, that I truly felt ready to step back into my power and move forward with clarity and purpose.
For better or worse: What are the pros and cons of running your own business?
The pros are the complete creative freedom and the joy of creating something meaningful that helps others. I also have flexibility around family life and get to connect with other parents and build a supportive community.
As for cons, the isolation and decision fatigue can be hard. There is also lack of structure (especially in the early days). I have to juggle multiple roles – from design to customer service to marketing, as well as carrying the emotional weight of being the business and the brand. It’s a constant juggle, but one I wouldn’t trade for anything.
Hopes and dreams: What next?
My greatest hope is that Mama’s Hub becomes more than just a brand – that it becomes a movement: a trusted resource and a safe space for parents navigating the messy, beautiful reality of raising children in today’s world.
In September, we’re launching our weekly Mama’s Hub Club: an evening community event where parents can seek support from doulas, lactation consultants, sleep and reflux specialists and more. It’ll be a rare opportunity for parents to speak honestly – without distractions or interruptions. A space for vulnerability, laughter and real connection.
Long-term, I hope to grow Mama’s Hub into a full lifestyle brand offering organic products for the whole family, while continuing to run in-person events that uplift and support parents. Most of all, I want new mums and dads to know they’re not alone and that gentle, informed, conscious parenting is possible, even on the hardest days.
You can follow and support the Mama’s Hub journey at mamashub.co.uk and on Facebook and Instagram.
