With ten years’ experience working in medical hair loss, Adam moved from pharma to natural hair care, on a mission to create an Australian-made hair and beauty brand that could compete on the global stage. Seeing Kristy’s mum lose her hair to chemo significantly inspired their formula, and they wanted to help others to grow their hair back too. If you are looking for effective hair-loss management, or simply to maintain strong hair and a healthy scalp, Regrow Hair Clinics is a natural, affordable and easy solution. Here Adam and Kristy talk to The Natural Parent Magazine about the passion behind their business, their biggest breakthrough, and their hopes and dreams for the future.
The passion: What inspired you to set up your business?
Adam: Having worked in medical hair loss for over a decade, it was a natural transition for me. I enjoyed working with people to fix their hair and scalp and loved seeing their confidence come back. Customers never wanted to stay on medication products long-term because of the known side effects, so I moved from pharma to natural hair care. My goal was to create an Australian-made hair and beauty brand that could compete in the biggest global markets, making it more affordable and accessible for everyone to use in the privacy of their own homes.
Kristy: One of the hardest experiences I faced was watching my mum lose all of her beautiful hair to chemo, and we helped her grow it back once she was in remission. We realised that many people were affected by hair loss during chemo and wanted to help them achieve the same results. We donated hair products to some women in remission and it helped them get rid of their “chemo patches” and grow their hair back.
Adam: Kristy’s mum’s experience losing her hair during chemo was a significant inspiration for our formula, and the focus on keeping the ingredients to natural botanicals.
The launch: How did you start out in the beginning?
Adam: It was important for us to find the right people to align with, as it was not just a business to us-we wanted to help people and work with ethical businesses. I worked closely with scientists until we developed a product we were proud to release to the market. We wanted to lead with our best foot forward; I had the knowledge and knew what clients needed, so it was just a matter of translating that into the formulas. Right after we first launched, Covid hit, which hindered our launch into retailers for a while. Despite this, we still managed to get into 500 retailers in the first year. We also noticed a global focus on hair loss during Covid, as it is one side effect that occurs when you contract the virus.
The innovation: What was the biggest breakthrough for you with your business?
Adam: Our biggest breakthrough was developing the formula for our products. Regrow products are among the best in the world due to our team’s extensive hair industry knowledge – with over 30 years of combined experience and my 35,000+ medical hair consultations. Our products feature high-purity natural actives with protein rebuilders made from oxygenated rainwater. I was also passionate about creating hair care products without side effects, so we ensured our products contain no sulphates, parabens, MEA, DEA, or silicones. Regrow is currently sold globally online and in over 2,500 retailers in Australia, New Zealand, UAE, and Hong Kong. We are constantly breaking into new markets. In 2024, our Australian-made hair care range will launch in five new regions in the Middle East, following our success in the UAE. In 2025, we will launch into the EU and UK, having recently received our certifications for market entry, and we are advancing towards FDA approval for the USA. We continuously study new compounds in Australian natives, and work directly with the farmers to support their research into new methods of extraction to stay ahead of the game.
Yin and Yang: How do you balance work and family?
Kristy: I don’t really think we have worked that out yet. We do our best, but school holidays are always the hardest. Our children are teenagers now, but it was challenging in the beginning when they were younger. We worked from home and would try to take breaks to spend time with the children – and to be on hand when they needed us.