Lose Yourself in a Magical World at Little Darlings Toys

The Drive: What challenges have you overcome?

A huge challenge for me was time management. When the girls were younger and at home, I had to be creative about how I used my time. I had set up a small table in the lounge room and I would put a movie on for the girls and I would paint doll faces of cut out toy patterns. I also used to have a lot of late nights sewing toys.

The other huge challenge has been doing all the online stuff myself. I have learnt so much in the building and maintaining our website. When I first started, I had no idea how to build or design a website. After much trial and error in creating different websites I now have one to be proud of.

For better or worse: What are the pros and cons of running your own business?

 I love the flexibility of working when I want to. Sometimes it is hard to switch off, my brain is always thinking of new ideas. I found I have had to do a lot of planning of my week ahead of me. I also write down all ideas I have to make sure I don’t forget them.

Hopes and dreams: What next?

I have so many ideas of what I would like to do with Little Darlings Toys. I would love to see us continue to grow and expand our line of toys.


To learn more and to shop the range, visit the Little Darlings Toys website, and join the communities on Facebook and Instagram.

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