With her roots as a primary school teacher and certification from The Peaceful Parent Institute, Victoria Maus is passionate about working with children and families. She believes that nurturing our children with love, kindness and respect means they will treat others the same way, and through her business, The Peaceful Parent Coach, she supports parents to cultivate connection and joy in their family lives. She is confident that together, we can rewrite the narrative, and even break generational patterns along the way. Here Victoria talks to The Natural Parent Magazine about the inspiration behind her business, how she balances work and family life, and the challenges she has overcome along the way.
The passion: What inspired you to set up your business?
I’ve always been drawn to working with children and families and, before I had my own children, I was a primary school teacher. My daughters have very much been the inspiration for my business as when I was home-educating them, I was really keen to learn more about different parenting and education styles. Family life is the foundation of everything for our children and so The Peaceful Parent Coach came from wanting to equip as many parents as possible with kind and effective ways of parenting.
The launch: How did you start out in the beginning?
Our family was about to emigrate from the UK to New Zealand, so I spent months working on my website and putting off launching! I realised that no time was ever going to perfect and so I set the business up about a month after moving. Initially, I only offered one-to-one coaching but I’ve now developed an online course and have a coaching membership launching early in 2024, so that I can work with parents from all over the world.
The innovation: What was the biggest breakthrough for you with your business?
The biggest breakthrough has been to have people believing in what I do! Firstly, my husband, who has always been my biggest supporter, but I’ve also met some fantastic businesswomen through a networking group. It’s great to have that boost of confidence from others and they’re also a valuable source of wisdom! Another breakthrough moment was moving The Peaceful Parent Coach out of our house and into an office where I’ll be able to meet with clients.
Yin and Yang: How do you balance work and family?
Family comes first, always. I left teaching so that I could be as present for my children as possible and running this business is no different. Every Sunday evening, my diary is filled with family commitments for the week ahead first, and then I fit my working week around that. This is why I’ve developed my membership programme; it will enable me and my coaching clients ultimate flexibility whilst still achieving parenting goals.