Mineral makeup: to enhance, conceal and protect

Yin and Yang: How do you balance work and family? 

I make sure that, when I’m working on my business, I set focused times to get the most out of my creative energy and when it comes to family, well that’s what it’s all for right! When my kids talk to me, I give them my full attention, I look them in the eyes to show I’m listening and I always aim to ask them questions about their day and what their favourite part was. This helps me stay connected with them and show them how much I care about what’s happening in their world. 

My husband recently joined up to the gym I go to so now, when we can, we go and work out together which I’m loving. He’s such a supportive person of my business, he will spend an entire day with me at the markets from set up to pack down and he’s always willing to help me out when I need it. 

The drive: What challenges have you overcome? 

In business there are so many challenges but they only make you stronger! The first year in business was a particularly big challenge as I’d invested all my savings into a supplier which ended up as a disaster! They were completely unreliable and dishonest which ultimately made me better at so many parts of running a product-based business – from testing, researching and having patience, which has been a blessing in disguise. 

For better or worse: What are the pros and cons of running your own business? 

Pros: I get to make all the decisions and be my own boss! I can show up for my family on important events and be there when they need me. 

Cons: It can be lonely being in business by yourself and you can end up doubting some of your choices so it’s key to have a supportive network of like-minded people to bounce ideas off. 

Hopes and dreams: What next? 

My vision is to be Australia’s leading natural cosmetics brand, empowering women to look and feel their best! 

I’d love to have my brand in many stores across the country and eventually worldwide. I’d also love to have my very own store where women can come and be pampered and learn the skills of applying makeup confidently. 


To learn more about the Alluring Minerals products, check out their website or follow them on Facebook and Instagram

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