Yin and Yang: How do you balance work and family?
It is an easy one for me as the uniform shops are only open when school is! sHEROes is an ideal business in that regard, although it has made a bit of a change to our summer holidays as I need to be around during January for back to school as I am still packing the orders myself. At some point I hope to outsource this.
The Drive: What challenges have you overcome?
Learning to sell, without being there in person, is not easy! Being regional, going out to see schools other than our local community is a bit trickier than I had first considered, as is selling without a face-to-face meeting. I am still working on this one!
For better or worse: What are the pros and cons of running your own business?
Pros: Immensely satisfying when you make a sale.
Cons: Devastating on the days when nothing sells at all, or when people don’t get it and say no.
I am finding the experience to be a massive roller coaster, and did not expect the emotional ride that it has been. Working alone is really difficult because no one is there to cheer you on when you need it, or keep you to deadlines, and the short school days are tight to fit in all the things I would like to be doing to promote the business.
The hot desks at iAccelerate have been fantastic to be able to get feedback, advice and support. I am looking forward to a local hot desk space opening closer to home for me.
Hopes and dreams: What next?
Next for sHEROes is a period pant that looks the same as the regular pant, specifically designed for our daughters who are starting their period younger, with the same comfort and great fit as regular sHEROes, and a washable absorbent lining. This will be released in August 2019.
And in grand scale dreams, I would love to contribute further to ensure our daughters retain their confidence as they reach puberty and beyond, as modern girlhood can be a very overwhelming time for our daughters. With huge pressure to be beautiful and successful, combined with an increasingly busy lifestyle, and little time for relaxation and nurturing face-to-face relationships.
I would love to participate constructively in raising a generation of confident, happy daughters with positive friends, and to feel that they have the clarity to be true to their own choices and desires, and not feel they have to please others, or feel otherwise unable to achieve their dreams.
To learn more and to shop the range, visit the sHEROes website, and follow them on Facebook and Instagram.
