The Drive: What challenges have you overcome?
Credibility. My ongoing challenge is people’s perception of my business. I’m used to hearing “Oh it’s not a pyramid scheme/MLM/network marketing thing is it?”
My daily challenge is for people to realise it’s part of the collaborative economy/affiliate marketing model where your success is not linked to ‘signing up’ people. In fact you could have a very successful, sustainable and financially rewarding InnerOrigin business without signing up a single person. Once I can demonstrate to people it’s like Amazon for health products, or like Uber and Airbnb in the way it’s customer focused, they understand better.
I like to highlight we have high profile ambassadors like Layne Beachley, Dr Ross Walker, David Wolfe and Pete Evans and they would not stake their reputation on any dodgy company. InnerOrigin has also been nominated as a finalist in the Fitness and Wellbeing Business of the Year category at the annual Optus MyBusiness awards.
For better or worse: What are the pros and cons of running your own business?
Biggest pro is no limits! I have some big goals and dream to create something massive. I’m not held back by anything apart from myself and my efforts. This relates directly to the con where if I do nothing, nothing happens.
Hopes and dreams: What next?
I have massive dreams to grow my business to ensure financial and time freedom not only for myself but for my children too. InnerOrigin has just expanded into New Zealand, we are available to the Chinese Daigou market and will be expanding into the US market in 2019. My hopes and dreams revolve around growing my business into every single international market and helping others to do the same along the way.
I also dream of developing my own product to be available on the InnerOrigin platform so I will be involved as a merchant partner as well as an advocate and customer.