WHY SWADDLE?
- Research shows that swaddling babies helps them to sleep for longer (which means you’ll get more sleep too).
- Babies feel safe and secure in the swaddle because it has a womb-like effect.
- Swaddling is recommended by Sids & Kids as it promotes baby sleeping on their back.
WHY THE PLUM POD?
- Innovative combination bamboo swaddle.
- Soft, silky jersey upper panel and breathable bamboo muslin lower panel.
- The cross your chest position is comfortable for baby and prevents them from self-waking from their startle reflex.
- The startle reflex (or Moro reflex) is present in all infants or newborns up to the age of 4 or 5 months.
The Plum Pod are available in David Jones, Baby Bunting, Toys R Us and on their Website.
Plum believes in giving back to the community and is partners with SIDS and Kids. SIDS and Kids is dedicated to saving the lives of babies and children during pregnancy, birth, infancy and childhood and supporting bereaved families. A percentage of Plum sales support SIDS and Kids Safe Sleeping educational campaign.
