Celebrating the Beauty of Imagination, Joy & Curiosity in Childhood

The drive: What challenges have you overcome?

When it came to the business, the initial hurdle revolved around sourcing the perfect illustrator to bring the teethers to life. Collaborating with artists proved to be an incredibly demanding task as some of them were inclined to infuse their own artistic style into the designs. However, I had a clear vision of what I wanted from the start, and unfortunately, my first illustrator struggled to capture that essence accurately. Not only did this process become a source of frustration, but it also proved to be a costly endeavour. The setbacks and struggles left me feeling deeply disheartened, and I found myself contemplating the possibility of abandoning the project altogether. The sheer thought was overwhelming, to say the least.

But running your own business presents a multitude of daily hurdles, albeit small. Yet, it is these very challenges that contribute to your growth, fostering a stronger sense of resilience, confidence, and invaluable experience.

For better or worse: What are the pros and cons of running your own business?

While running your own business comes with the undeniable challenge of substantial financial investments without immediate returns in the early stages, securing adequate financing becomes imperative. However, the list of advantages is extensive and enticing, especially for creative individuals. The ability to sustain a living doing what you love and find inspiration in is a dream come true. Moreover, the autonomy to manage your time and establish a flexible schedule proves to be a significant benefit, particularly when balancing the responsibilities of parenthood. By arranging work around your family instead of the other way around, you create a harmonious balance that prioritises your loved ones. For me, family will always remain the top priority, making this aspect incredibly meaningful. Additionally, there is a profound sense of purpose that accompanies working for oneself, driving motivation and a deeper connection to the work being pursued.

Hopes and dreams: What next?

Our immediate focus lies in establishing a strong presence in New Zealand, Australia, and Denmark, as we lay the foundation for our business growth. With strategic efforts and dedicated resources, we aim to solidify our position in these markets. Looking ahead, our aspirations extend beyond these regions, as we envision expanding our reach to various parts of Europe and North America in the coming years. As part of our growth strategy, we are also committed to diversifying our product assortment, with plans to introduce new offerings in the near future.


Visit the ChaBil website to find out more and to browse their gorgeous range of teethers. You can also connect with them on Facebook and Instagram.

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