The drive: What challenges have you overcome?
Firstly, all I had to go on was my little drawing in Texta. I had no idea about manufacturing and wow was that a learning curve. I had to call around experts to find ones who could help. Then find people to design a prototype – you can’t actually create a final product until you know the prototype works. Once I had my prototype, I consulted with 3 different engineers to make sure it’d be safe and sturdy for babies. I also consulted an ergonomics expert to check the curvature of the baby’s spine would not be compromised in the sitting position I’d designed. Then I tested prototypes on my own baby to guage any pressure points I needed to fix. We also had to apply for a patent for this brand new idea – this was another learning curve for us – and then we were onto finalising our design. To do that, I had to see the process and understand how the mould would be made in a way that was aesthetically pleasing, but could still be pulled out of the machine. Finally, I had to consult with insurance agents and scientists in testing labs to understand what risks might apply for this novel product. I had nothing to compare it to and neither did they, but we came up with some further safety standards to include.
For better or worse: What are the pros and cons of running your own business?
The main pro is the radical responsibility of your own life. The main con is the radical responsibility of your own life haha. But seriously, if you don’t take the time to appreciate the freedom of choice a business gives you, it’ll drown you! I wouldn’t say it’s automatic freedom in life because you’ve traded the expectations of a boss for your own expectations, but it is creative freedom and the flexibility to choose when to work.
I really enjoyed being able to draw all the images for our packaging and short instructions!
Flexibility is perfect for homeschool and seeing my children be proud of me is this unexpected, magical side effect to business life. I’ve kept them involved along the way and hope it leaves a lasting impression on them that if they have an idea in their mind, they can AND should bring it into the world.
Hopes and dreams: What next?
I wish for mums to question how things are done and give elimination communication a try. In the 1950s-1970s, early potty training was the norm, so I want people to realise things can be so much easier for them and their babies. It’s not a new idea, but I want to help people remember that.
I want the mums themselves to spread the word when they realise the innate wisdom their child already possesses, and I want us to move to a more modern and respectful way of dealing with waste 🙂
Visit the Bimbi Bums website to find out more, and connect with them on Facebook and Instagram.
